Client Challenges

cp2experience is a specialist customer experience consulting and training company. We work with clients who are committed to delivering a differentiated customer experience – through their people – that strengthens customer advocacy and drives profitable growth.

Here are some of the challenges our clients have discussed with us in recent years.


Formulate an enterprise-wide CX strategy:
Build the business case and the plan to get started with a customer led transformation

Build the CX team:
Identify the optimal route to acquire the expertise and the bandwidth – build or buy?

Align senior leaders:
Establish a common purpose at all levels and across all functions

Identify moments of truth:
Discover the touchpoints that have the greatest bottom line impact

Transform the customer experience:
Drive higher levels of customer loyalty

Create brand differentiation:
Differentiate the brand – create positive word of mouth

Strengthen employee advocacy:
Build employee commitment, passion and skill so that your people focus on delighting customers

Enhance the digital experience:
Develop a digital roadmap that is right for your customers and your organisation